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N.I.N.A. Nationale Infoline, Netzwerk und Anlaufstelle zu sexueller Gewalt an Mädchen und Jungen. |
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To make NINA publicly known – the first nationally available central phone number for information and help on the subject of sexual abuse. |
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January 2006 - Ongoing |
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The kakoii developed print campaign builds on the work of the TV- and cinema campaign of 2005 and consistently continues with its strategy. The campaing confronts adults with facts that are both surprising and hard to discover on the topic of child abuse. |
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12 print motifs distributed on 6 Millionen free cards, and 300 Cinelights - sponsored by Boomerang Medien. |
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Since the start of the campaing, the NINA Hotline has had a continously increasing number of callers as well as wide reaching press publicity. |
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